The Nigerian Student Fashion & Design Week 2016 is set to hold on August 12th &13th 2016 at the Indoors Hall of the University of Lagos.
The 4th edition of the fashion show will see four graduate brands;Imi Taj, Idyll Okunusi Couture, Needlepoint Stitches & Styleand Ashillarozae debuting their latest collections on the runway at the anticipated student fashion show.
1. PAMELA KEKU- IMI TAJ
Pamela is the creative director of the IMI TAJ brand, a new and promising fashion label in Nigeria. She graduated from the Redeemers University where she studied Mass communications before proceeding to the Coventary University in the Uk for her Masters degree. She had an intensive fashion training from the OSC College of Fashion where she emerged as the best graduating student. One of her prize was a sponsored showcase at the Nigerian Student Fashion And Design Week from her fashion school; Osc. IMI TAJ is a womenswear brand that provides bespoke service and ready-to-wear clothings for women who are looking for wearable stylish and well tailored clothing.
She will be unveiling the ‘’Retro Luxe’’ collection at NSFDW which is inspired by the 70’s era in fashion. She took silhouettes and elements from that era making it modern and sophisticated. Pamela hasnt attended any of the past editions of the Nigerian Student Fashion & Design Week but she has great expectations from this edition because its a fashion week every young designer is looking forward to. She is hopeful that more top designers will attend and show their support and encouragement.
In the nearest future she hopes to have IMI TAJ stores in Lagos and hopefully around the country. We look forward to seeing what this designer has in store for us at NSFDW 2016.
2. IDOWU EMMANUEL OKUNUSI- IDYLL OKUNUSI COUTURE
Idowu is the creative director cum Chief Operating Officer (COO) of the IDYLL OKUNUSI COUTURE.
The graduate of Sociology at the University of Ilorin dived into Fashion professionally after completing his National Youth Service Corps year in 2012. Before this he had always had a flare for fashion and was curious to know more and to this effect he did more research. He took his research into reality by also dressing to inspire others.
Idyll Okunusi Couture brand specializes in ready to wear and made to measure outfits for upwardly mobile clients to cooperate wears, casuals to native attires. Despite some challenges such as the slow response of people to made in Nigeria garments, the poor supply of social amenities
and the lack of discipline on the part of employees, he would stop at nothing to make sure that the brand is the most sought after in the country. When asked about his expectations from the Nigerian Student Fashion And Design Week 2016 he said he hoped to gain exposure by participating with other designers, to boost the awareness about the Nigerian made garments and for the publicity of his brand.
Idowu will be unveiling the ‘’IDYLL COLLECTION’’ which is inspired by nature and everyday idyllic activities. Idyll Okunusi Couture is surely a brand to be on the lookout for with a blend of classic, unorthodox and mature outfits to be showcased at the Nigerian Student Fashion and Design Week.
3. BAKARE KAOSARA OLAIDE- NEEDLEPOINT STITCHES & STYLE
Bakare Kaosara Olaide is the creative director of NEEDLEPOINT STITCHES & STYLE. She is a fashion stylish / Fashion designer and a BSc degree holder in zoology from the University of Lagos. The Needlepoint brand is new in the fashion scene in Nigeria and the Nigerian Student Fashion And Design Week will be her first ever fashion showcase and major exposure as a designer. Olaide got certified training in fashion designing at the Yemmy Eko Fashion Academy in Lagos Island and she is very excited about this years edition of Nigerian Student Fashion & Design Week and hopes to emerge as one of the most creative designers. Lookout for her ‘’UNIQUENESS IN AFRICAN FABRIC’’ collection.
4. ROSIE JACOBS- ASHILLAROZAE
Rosie is the creative director of ASHILLAROZAE. She graduated from the University of Calabar with honours of BSc Accounting in 2013. She also graduated from the OSC College of Fashion earlier this year. Rosie is a go-getter, a hard worker and a perfectionist. Fashion started for her as far back as when she was a child. Her Fashion taste was different and she would restitch her dresses to achieve the design she had imagined.
The ASHILLAROZAE brand is a female clothing line created to make the woman stand out and not blend in. The brand is aimed at bringing art into clothing through its Couture, ready to wear and diffusion lines catering for sized 4-18 women. She promises to deliver highly skillfully crafted pieces of very high aesthetic standard and quality. As regards the challenges faced, funding and brand recognition are the top of the list.
When asked what should be expected at the NSFDW 2016, she said ‘ fun, breathtaking and fresh’ outfits. She believes that the Nigerian Student Fashion and Design Week would be an avenue to create her brand visibility, elevation and publicity. Rosie believes that in the nearest future, AshillaRozae would be a brand that would be a profitable self funding, internationally recognized brand for retail and wholesale Fashion from within and outside Nigeria.
Date: 12 and 13 August, 2016.
Venue: Indoor Sports Hall, University of Lagos, Akoka, Lagos.
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